Neil Hudgell Solicitors, specialists in claims for personal injury and medical negligence, has appointed digital marketing agency Stickyeyes to manage its online advertising.
Leeds-based Stickyeyes has been chosen because of its extensive knowledge of the legal sector: the agency has previously held contracts with other high profile national law firms. The partnership is part of Neil Hudgell Solicitors’ on-going strategy to increase its presence throughout England and Wales and build a nationally recognised brand through a range of targeted online media including pay per click advertising and building on the existing mobile web strategy.
Neil Hudgell, Managing Director at Neil Hudgell Solicitors, said: “Stickyeyes has already demonstrated expertise within our industry, holding a high profile and delivering results for other legal firms. Enlisting their services is part of our multi-media integrated marketing strategy.”
Neil Hudgell Solicitors, which specialises in compensation claims for personal injury and medical negligence, is growing rapidly – both organically and through acquisition. As well as four offices in Hull and Leeds, the company recently announced the opening of a new office in Solihull to establish a base in the West Midlands. The business also has consulting rooms in London and Bristol and has completed several deals with other law firms to buy entire practices or purchase caseloads.
Craig Chalmers, CEO at Stickyeyes, said: “We are proud to be working with Neil Hudgell Solicitors to fulfil the company’s online marketing objectives. We’re passionate about innovative digital media and feel we can increase the firm’s online presence and help establish it as a nationally recognised brand.”
Stickyeyes is an award-winning digital marketing agency in Leeds which provides a full marketing package for businesses. The digital agency is both technical and creative in its approach, delivering a range of marketing services including SEO and social media.
Stickyeyes recently carried out research into the web searches of potential personal injury claims clients, finding that just eight PI brands dominate; Irwin Mitchell, Accident Advice Helpline, National Accident Helpline, Claims Direct, Thompsons Law, Pannone, Fentons, and Injurylawyers4U.